Coffee Chat with Michele Peterson, Episode 21 “One Thing About Trains and Getting on Them …” All aboard! In the Christmas movie, The Polar Express, the Conductor tells the Hero Boy, “One thing about trains: It doesn’t matter where they’re goin.’ What matters is deciding to get on.” But I think it DOES matter, especially if the train… Read More
Coffee Chat – Episode 13
Coffee Chat with Michele Peterson, Episode 13 “Your SMART Marketing Plan for 2017 …” For your convenience, the audio and video recordings of this episode, which was originally live streamed on Dec. 7, 2016, can be found below. Listen to the audio of Coffee Chat, Episode 13 here: Watch the recording of Coffee Chat, Episode… Read More
Coffee Chat – Episode 12
Coffee Coffee Chat with Michele Peterson, Episode 12 “It’s the most wonderful time of the year *to do THIS* …” For your convenience, the audio and video recordings of this episode, which was originally live streamed on Dec. 5, 2016, can be found below. Listen to the audio of Coffee Chat, Episode 12 here: Watch… Read More
Fix It or Ditch It: What To Do When Your Marketing Isn’t Working
I’m a big fan of the HGTV show “Love it or List it.” On the show, designer Hilary Farr fixes and transforms dysfunctional homes in hopes that the owners will “love it,” while Realtor David Visentin tempts them to “list it” by showing them other desirable homes. I frequently find myself rooting for Hilary because… Read More